Monster Hero Safari

A brand new FREE town walking trail for Bury St Edmunds and a fun and safe way to enjoy the town centre – while helping to raise money for NHS Charities Together. 

Alongside Bury St Edmund, we have joined a nationwide story-trail project ‘MonsterHero Safari’ which includes 10 different characters waiting to be discovered in the windows of town centre premises.  

Participants need only their smartphone to utilise contactless NFC technology and QR codes. The Safari is app-free without the need for players to download or sign up.  After finding all 10 ‘MonsterHeroes’ families will be rewarded with a free e-book about their first adventure.   

Sponsorship from both Our Bury St Edmunds and arc shopping centre means that the Safari will be free of charge to the first 500 players to sign up although they will be able to make a charity donation if they wish.   Thereafter there will be a £2 entry fee for the trail.

‘MonsterHero Safari’ can be found in Bury St Edmunds until the first week of September.


Start Date: 20th July   

When visiting arc, it may look a little different to normal – we have put together these FAQs for you to read before visiting so that you know what to expect